Case Study | Website Design & Programming

Website Design for New York Law Firm Ostrer & Associates

Challenge

Ostrer & Associates has a strong reputation for successfully representing clients in personal injury, criminal defense, and civil litigation. The firm consistently earns high ratings on platforms like Super Lawyers, Avvo, and Martindale-Hubbell, and frequently appears in the news for notable cases. Despite these achievements, their outdated website was difficult to navigate, burying the firm’s accolades and success stories. Ostrer & Associates needed a modern, user-friendly site that highlighted their accomplishments and made it easier for potential clients to explore the firm’s capabilities across all practice areas.

Solutions

One Site, Many Types of Clients:

We worked closely with Ostrer & Associates to design a website that showcased each practice area clearly. Streamlined drop-down menus and internal links made it easy for visitors to navigate to the most relevant services.

Sleek, Modern Design:

The design featured an abstract header graphic with bold headlines, highlighting each practice area while maintaining a professional tone. A prominent footer with a clear call to action made contact information easily accessible, while headshots of the team added a personal touch.

Mobile-Friendly from the Start:

With mobile search surpassing desktop, we ensured the site was fully responsive, allowing seamless navigation across all devices.

Shining a Spotlight:

To highlight the firm’s successes, we added navigation tabs for Verdicts & Settlements, Reported Cases, and In The News at the top of every page. A site search feature allowed users to quickly find cases of interest.

Results

The revamped website gave Ostrer & Associates a stronger online presence, boosting visibility and client engagement. Visitors could easily navigate the firm’s services through a streamlined structure, improving user experience. The sleek design highlighted the firm’s top ratings on Super Lawyers, Avvo, and Martindale-Hubbell, along with their successful outcomes in personal injury, criminal defense, and civil litigation.

The mobile-friendly, SEO-optimized site increased traffic and search rankings. Personalized bios built trust by showcasing each attorney’s expertise. Results were immediate, with increased engagement and new client inquiries. The improved layout and features positioned the firm for long-term digital success.

quote icon

Highly Collaborative

When we first sat down with Allan Ross, we knew we wanted a better internet presence, but we didn’t know how to achieve it. AJ Ross’s creative team of web developers came to our rescue and overhauled our outdated, formulaic website to build a new dynamic representation of our law firm. The agency’s team of graphic designers, SEO experts, skilled technical writers, and programmers crafted a new firm website design tailored to our needs. The entire process was highly collaborative, and our input was always respected and encouraged. Allan kept the project moving and ensured that our brand new website exceeded our expectations.

Ben Ostrer
Founder / Ostrer & Associates, P.C. – Attorneys at Law