AJ Ross Creative Media is honored to announce that Smiling on America’s Heroes has named AJ Ross their agency of record. The program offers discounted referral services to Veterans, most of whom aren’t offered dental or vision upon separation from military service.

AJ Ross was proud to take on such a honorable organization as a client, and has been fully committed to creating the brand for Smiling on America’s Heroes that will be carried throughout the campaign with the creation of a striking and prideful logo, followed by a efficient and equally attractive website. The logo and website are designed to evoke the patriotic spirit of Smiling on America’s Heroes, while also being functional and allowing Veterans to easily have access to the organization’s offerings. The site makes it easy to sign up and find a provider, allowing Veterans and their family to utilize the benefits they’ve earned.

“It was quite humbling to asked to work on such a wonderful cause. I am very proud to be apart of this organization” says AJ Ross Creative Media President and CEO Allan Ross.

The Smiling on America’s Heroes program recently unveiled their plan at the National Purple Heart Hall of Honor to a supportive audience including Senator William Larkin and many of our courageous Veterans. Their mission is to ensure our brave men and women in uniform are offered the quality discounted dental, vision and work & family benefits that they deserve. The program allows access to over 41,000 participating points of care for vision services, and a staggering 95,000 for dental.

Bill DeProspo, Esq. and a Principal for Smiling on America’s Heroes states “AJ Ross was able to capture our company’s feelings for Veterans and indeed our founder’s debt of gratitude by designing the logo and a first rate web site. Both have been a huge asset in our statewide launch and we look forward to working with AJ Ross and his team of talented professionals when we do our National Launch in 2012. AJ Ross is an integral and important working partner with Smiling On America’s Heroes and we are enormously grateful for their talents, their guidance and their partnership.”